How often do you see SALE signs, or logos in shops and realize that sale or no sale also same price.
Let me do some simple formula that will make everyone understand why TILAM KING is so genuine.
ALL OTHER SHOP OUTLETS
1. Year end is where bonuses are given additional to salaries, it is a symbol of a year of hard work, hence people spend during this time / also because of year end festive season.
2. Rentals during this period will increase. (HIGHER COST)
3. Merchants will increase their A&P to be more aggressive in sales. (HIGHER COST)
4. They will have to sell their products SLIGHTLY cheaper then before if not people wont buy. ( We Singaporeans are very smart :) ) [LESSER PROFIT]
VS.
TILAM KING OUTLET
1. TILAM KING only have one focus, is to bring great Quality Component Mattresses at the best value to every Singaporeans to sleep on.
2. Our place is our real estate, we do not worry about rent. (LOW COST)
3. We still advertise only once a week with a size of 3col x 5cm which is about SGD$650. (LOW COST)
4. We will make sure and will honor the Year End by our CRAZY SALE! [Lesser Profit]
* DO NOT TELL ME WHEN A MERCHANT INCREASE THEIR ADVERTISEMENT & PROMOTIONAL SCHEMES WILL HAVE THEIR PRODUCTS SELL CHEAPER THEN MINE! BULLS***!
*I DO NOT INCREASE MY A&P BECAUSE I BELIEVE IN SINGAPOREANS EDUCATION LEVELS AND LOGIC LEVELS. THE MORE PEOPLE SPEND = THE MORE THEY MUST EARN TO COVER. THE LESS TILAM KING SPEND = THE LESS TILAM KING RISK, HENCE ABLE TO KEEP PRICES LOW!!!!
You be my judge on my philosophy...
What I do is not remarkable, it is purely LOGICAL ;)
Come down to see us @
8 New Industrial Road
#01-01 LHK3
Singapore 536200
Call us @
6288 8666
- TILAM KING
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